On-campus program International Business with Specialisation in International Management (B.A.) – Fresenius University of Applied Sciences Heidelberg

👉 You aim to pursue a career in international management and develop global business strategies? In the full-time Bachelor's programme International Business (B.A.) with a focus on International Management, you will learn key business and management-related content, including foreign trade, business development, and international accounting. Classes are held in German and English, with an increasing focus on English. You can choose electives and integrate a practical semester. The study at Hochschule Fresenius Heidelberg lasts six semesters, is admission-free, and costs 750 euros per month. Your degree enables you to work in multinational companies, such as a Finance Manager or Controller.

International Business with Specialisation in International Management (B.A.) at a Glance

📜 Degree Bachelor of Arts (B.A.)
⏳ Duration 6 Semesters
💶 Fees
from 750 € monthly
from 27695 € total
🏫 University Fresenius University of Applied Sciences Heidelberg, UAS based in Heidelberg (Germany)
Fresenius University of Applied Sciences Heidelberg is a state-recognized private university of applied sciences (Fachhochschule) in Heidelberg, Baden-Württemberg. Operated by Hochschule Fresenius für Internationales Management GmbH, the campus is part of one of Germany's largest private higher education networks. Around 500 students study at the single Heidelberg campus, with programs in business, psychology, and social sciences. Two programs are taught fully in English; admission is based on a personal interview rather than grade requirements.
📋 Study Format On-campus program
🎓 Field of Study EconomicsInternational Management
🎯 ECTS 180 Credit Points
🌍 Language of Instruction German and English
📖 Course contents Business Administration, Economics, Accounting, Market Research and Statistics, Marketing, Business Law, Data Science and Data Analytics, Digital Transformation, Managing People in Organizations, International Marketing Strategy, International Corporate Strategy, Entrepreneurship & Business Development, English for International Business & Study, Business Spanish (optional), Intercultural Competence, Research Methods, Academic Writing, Project Management and Presentation Techniques, Practical Project, Introduction to Management Models, Business Ethics, Digital Marketing, Finance and Investment Management, International Accounting, Foreign Trade, International Law, Management Accounting
📍 Location Heidelberg
📅 Enrollment Winter or summer semester
🔗 More Info https://www.hs-fresenius.de

Who is suitable for the Bachelor International Business (B.A.) with a focus on International Management?

The programme is aimed at high school graduates, graduates of technical colleges, and professionally qualified individuals who aspire to an international career in management. You are particularly suitable if you have an interest in economic contexts, enjoy working with foreign languages – especially English – and have an interest in intercultural issues. This degree programme also appeals to career changers who want to work internationally and take on responsibilities.

What admission requirements do you have to meet?

Admission to the Bachelor's programme International Business (B.A.) with a focus on International Management is without NC restrictions. This means you do not need a specific grade point average for your application. You are eligible for admission if you meet one of the following requirements:

  • General higher education entrance qualification (A-levels)
  • Subject-specific higher education entrance qualification
  • University of Applied Sciences entrance qualification (Fachabitur)
  • Vocational qualification, e.g. a completed master craftsman certificate or specialist business management qualification (studying without A-levels is possible under certain conditions)

Solid English language skills are required so that you can confidently handle classes, presentations, and exams. Note that parts of the programme are conducted in German. 

In addition, the following personal requirements are helpful:

  • Interest in international economic and management topics
  • Openness to other cultures
  • Proficiency in the English language both in speech and writing (at least B2 level recommended)
  • Determination and self-motivation for a challenging full-time study programme
  • Willingness to work in teams in intercultural groups
  • Strong communication and presentation skills
  • Structured and self-organized work – especially in dealing with international projects and study content

What content and skills does the Bachelor's degree programme in International Business (B.A.) with a focus on International Management convey?

In the International Business (B.A.) programme with a focus on International Management, you will acquire comprehensive knowledge in core areas of business administration as well as specialized expertise in global management tasks. You will immerse yourself intensively in international markets, companies, and management methods.

  • Around 30% of the curriculum is dedicated to International Management
  • English is established as the central language of instruction – you will practice presenting, negotiating, and written correspondence at an international level
  • Your knowledge will encompass foreign trade, management models, entrepreneurship & Business Development, international strategies, and international accounting
  • Practice-oriented learning methods ensure theory-practice transfers for real management situations
  • Individual emphasis – options include International Management, Marketing Management, Technology Management, Value Chain Management, as well as Finance and Controlling
  • Additional courses for personality development, language acquisition, career development, and entrepreneurship via the StudyPLUS portal

You will learn how to lead companies internationally, create market analyses, and effectively manage intercultural teams. Upon completion, you will possess professional, methodological, and language skills that qualify you for tasks in the global business environment.

How is the course structure and program organized?

The programme usually spans six semesters full-time and is state-recognised and accredited. Optionally, you can extend the total duration to seven semesters and earn 210 ECTS (regularly 180 ECTS) by completing an integrated work placement semester.

  • Programme start in each winter and summer semester
  • Location: Heidelberg (Campus of Hochschule Fresenius)
  • Language of instruction: Mostly English, partly German
  • Possible work placement semester – for valuable insights into professional life and additional ECTS
  • StudyPLUS platform with over 400 offerings per semester on career, languages, networking, entrepreneurship, and international experience
  • Access at any time – Applications possible throughout the year

A flexible elective system enables pursuing individual interests and further specialising in specific industries or management areas. The programme is interactive, with case studies, project work, and networking events promoting the transfer between theory and practice.

What career opportunities are available to you after graduation?

With a Bachelor's degree in International Business (B.A.) with a focus on International Management, you qualify for diverse entry positions in internationally operating companies, consultancies, and organizations. Possible fields of work include:

  • Employee in international Business Development: Market analyses, identifying new business opportunities, networking, and expansion
  • Finance Manager: Managing and planning cash flows, budget management, financing, and risk management
  • Controller: Analyzing financial data, planning budgets, monitoring costs, creating reports and forecasts
  • Management positions in multinational companies as well as medium and large enterprises nationally and internationally
  • Career opportunities in marketing, sales, consulting, entrepreneurship, and business development

Your practical training in English and the international study environment enhance your competitiveness for positions in the global job market. Hochschule Fresenius mentions typical career paths of its alumni as coaches, consultants, or future leaders in companies across various industries.

What are the costs involved in the programme and how can you finance it?

Tuition fees at the Heidelberg campus amount to 750 euros per month. In addition, there is a one-time registration fee of 695 euros.

You can use various options for financing your studies:

  • BAföG: State funding for full-time students
  • Scholarships: External funding programs are available
  • Study loans: Financing fees through banks or specific educational funds

The university supports you in selecting and applying for suitable financing solutions, allowing you to focus on your studies without any obstacles.

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