On-campus program International Business Administration (B.A.) – SRH University

👉 The Bachelor's degree programme in International Business Administration at SRH University is aimed at prospective students seeking a practice-oriented management education with an international focus. In the full-time programme (6 or 7 semesters), students acquire skills in marketing, economics, human resources and quality management, as well as financial accounting and strategic management. The curriculum includes practical projects, presentations, and a work placement; the 7-semester International Experience Track also incorporates study semesters abroad or international internships. The programme is offered in English at six locations in Germany, has no admission restrictions (NC-free), and concludes with the internationally recognised Bachelor of Arts (B.A.) degree.

At a Glance

🏫 University SRH University, UAS based in Heidelberg (Germany)
SRH University of Applied Sciences Heidelberg is one of Germany's largest private universities — with 18 campuses nationwide, over 200 degree programmes in English and German, and an award-winning teaching model that puts real-world learning first. No numerus clausus. No language barrier. Students from more than 140 countries study here.
📋 Study Format On-campus program
🎓 Field of Study EconomicsInternational Management
📜 Degree Bachelor of Arts (B.A.)
⏳ Duration 6 Semesters
🎯 ECTS 180 Credit Points
🌍 Language of Instruction English
📖 Course contents Marketing for the digital age, Human Resources, Financial Accounting, Strategic Management, Business Software, Management Information Systems, Cost and Performance Accounting, Financial Mathematics, International Legal Frameworks, Micro- and Macroeconomics
📚 Electives Financial Management, Real Estate Management, Marketing Management, International Marketing Management, Restructuring and Turnaround Management, Automotive Management, Human Resource Management, Sports and Event Management, Supply Chain Management, Digital Business & E-Commerce
📍 Location Berlin, Leipzig, Hamburg, Heidelberg, Cologne, Hamm
📅 Enrollment Winter or summer semester
💶 Fees
from 590 € monthly
from 21240 € total
🔗 More Info View Vendor Profile

Who is the International Business Administration degree suitable for?

The Bachelor's degree in International Business Administration at SRH University is aimed at prospective students who wish to take on management roles in internationally operating companies or organisations. The programme is particularly suitable for school leavers with the Abitur as well as professionally qualified individuals who are pursuing a career in areas such as marketing, human resource management, business consulting or finance and place value on intercultural competence. Aspiring founders or people interested in global economic relationships and international projects will also find a practical foundation here for their career entry.

What formal admission requirements must you meet?

To be admitted to the Bachelor's degree programme, you need one of the following qualifications:

  • General higher education entrance qualification (Abitur) or advanced technical college entrance qualification
  • Alternatively: an internationally recognised equivalent school leaving certificate
  • Professionally qualified candidates can be admitted with at least a two-year completed vocational training and at least three years of work experience by passing an aptitude test
  • Proof of good English skills (e.g. through TOEFL, IELTS or a comparable language test, as the programme is taught exclusively in English)
  • Curriculum vitae with a recent passport photo
  • Copy of ID (for international applicants, passport or National Identity Card)

You should have a strong interest in economic issues and international contexts. Communication skills, openness to other cultures, teamwork and the willingness to approach complex problems analytically are expected. Good English skills are essential. Practical experience, for example through internships, involvement in student companies or international exchange programmes, is also advantageous. Structured time management and the ability to learn independently will help you successfully meet the demands of this practice-oriented degree.

What study contents does International Business Administration at SRH University cover?

In the International Business Administration degree programme, you will receive a solid business administration and management-oriented education with an international focus. The curriculum includes fundamental modules such as Marketing, Economics, Human Resource Management, and Quality Management, and specifically prepares you for the challenges of globally operating companies.

  • Management fundamentals: You acquire knowledge in business administration and economics, strategic management, and financial accounting.
  • Practice-oriented skills: Application projects, presentations, and case studies foster your independence and teamwork skills.
  • Specialisation options: Electives such as Financial Management, Real Estate Management, Marketing Management, International Marketing Management, Restructuring and Turnaround Management, Automotive Management, Human Resource Management, Sports and Event Management, Supply Chain Management, and Digital Business & E-Commerce are available.
  • Digital and international competencies: Deepening in business software, management information systems, as well as English-language modules ensure your connectivity in the international job market.
  • Intercultural qualifications: A semester or internship abroad is an integral part (in the International Experience Track), through which you enhance your language skills and intercultural sensitivity.
  • Social and personal skills: The CORE principle places emphasis on social and self-competencies so that you can act confidently in personal contact.

How is the Bachelor’s degree in International Business Administration structured?

The course is designed as a full-time on-site programme and lasts either six or seven semesters. It is divided according to the excellent CORE teaching concept (Competence-Oriented Research and Education) into block modules, where you work intensively on specific issues in 5-week units. The following patterns characterise the study programme:

  • Regular course progression: Fast Track (6 semesters, degree in 3 years) with a mandatory 14-week work placement at the beginning of your career.
  • International Experience Track: 7 semesters (3.5 years) including a 6-month semester or internship abroad plus a work placement.
  • Practical elements and projects: The combination of theory and practice through practical projects and case studies is firmly integrated into the curriculum.
  • Individual specialisation: You can choose and deepen one or more focal areas individually during your studies.
  • English as the language of instruction: All modules are offered entirely in English, thus consistently implementing the international orientation.
  • Start dates: Study commencement is possible in April and October each year.

Which professional fields and development perspectives does the degree open up?

With a Bachelor’s degree in International Business Administration, you qualify for various economic sectors worldwide. Graduates are particularly sought after by internationally oriented companies due to their broad range of skills.

  • Management and corporate leadership: Entry into leadership and control functions, such as project manager, department head.
  • Marketing and sales: Roles as marketing or sales managers with an international focus.
  • Human resource management: Positions in international HR departments, for example as HR managers.
  • Management consulting: Consulting and planning in strategy, organisation, or restructuring.
  • Banks and financial sector: Functions in financial management, controlling, and strategic investment management.
  • Specialist areas: Depending on the chosen focus, entry into sectors such as sports and event management, digital business, supply chain management, automotive, or real estate management.
  • Self-employment and entrepreneurship: Many graduates choose an entrepreneurial career, supported by the practice-oriented focus and the university’s network.

At which locations is the International Business Administration degree offered?

You can start the degree at several SRH University locations. The spatial organisation is designed for optimal personal support and close practical relevance. Teaching and supervision always take place in small groups.

  • Berlin
  • Hamburg
  • Heidelberg
  • Cologne
  • Leipzig
  • (Additionally in the overall offer: Munich, according to website content)

The modern campuses offer up-to-date technological and infrastructural equipment and enable an internationally oriented learning environment.

What are the costs, and what financing options are available?

Tuition fees vary depending on location, study variant, and country of origin. For students with EU/EEA citizenship, the following monthly fees apply:

  • International Experience Track (7 semesters):
    • Berlin, Heidelberg: €750 per month
    • Hamburg, Cologne, Leipzig, Munich: €690 per month
  • Fast Track (6 semesters):
    • Berlin and Heidelberg: €840 per month
    • Hamburg, Cologne, Leipzig, Munich: €750 per month

For non-EU/EEA students, tuition fees are charged per semester (International Experience Track e.g. Berlin: €5,100 per semester).

Additionally, a one-time registration fee of €750 (EU/EEA) or €1,000 (non-EU/EEA) applies. The fees cover all services and the extensive equipment of the campus.

  • Financing: Options include education loans, scholarship programmes, instalment payments, as well as state funding for students. Individual financing plans can be arranged in advisory consultations before the start of studies.

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Source of this course information: Vendor Website