Design Innovation, Master of Arts

On-campus program @ Brand University of Applied Sciences 

Read everything about On-campus program Design Innovation with degree Master of Arts (M.A.). The study program is offered by Brand University of Applied Sciences based in Hamburg. Questions about studying? Use the academic counseling and write your question or review in the comments below.

At a Glance

University Brand University of Applied Sciences, UAS based in Hamburg
Field of Study Media SciencesMedia Design
Degree Master of Arts (M.A.)
Duration 3 Semesters
ECTS 90 Credit Points
Language of Instruction English
Course contents Brand Strategy, Brand Thinking, Digital Marketing Technologies, Creative Concepting & Storytelling, UX Strategy, Market Data Science, Consumer Behavior, Digital Customer Experience, Creative Leadership, Creative Technology & Tools, Integrated Practice Project, Master Thesis
Location Hamburg
Enrollment Winter or summer semester
from 745 € monthly
from 14500 € total
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Admission requirements

A successfully completed six-semester BA program rated at minimum 180 Credit Points (ECTS) plus at least a one-year practical working experience, or 210 Credit Points (ECTS).

English skills at Level B2 or at least 550 points in the paper-based TOEFL test or 85 points in the Internet-based test, or 6.5 points in IELTS.


Study Design Innovation

In the Design Innovation Master, you will learn how to design exciting digital products and services and deepen your knowledge of storytelling and UX strategy in order to work in the international brand industry.

Creative minds and digital problem solvers are in high demand, especially when they know how to apply new technologies to create something meaningful. How can human behavior and feelings be positively influenced by technology? You will be taught methods and techniques to help you generate innovative solutions and understand the digital user. During your studies, you will create digital worlds, develop user journeys and prototypes, as well as your own applications.

Skills and qualifications

Brand University collaborates with established agencies, major international corporations and successful start-ups. During your studies, you will be working on real projects, preparing you for the strategic and creative tasks in the international brand and design industry.

Improve your creativity, innovative thinking and teamwork skills, as well as expand your professional network.

The dedicated professors, who are internationally experienced as successful designers, strategists, consultants, founders and executives, are committed to help you get the most out of your experience.

Due to a intercultural connection with China, you will also have a unique chance to get to know the western and the eastern perspectives on doing business in the creative industry.

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