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Deutsch Who is the Master's programme in Digital Transformation Management suitable for?
The Master's programme in Digital Transformation Management is aimed at graduates with a Bachelor's degree in Business Administration, Business Psychology, Business Informatics, Industrial Engineering or comparable fields of study. You are addressed if you want to actively shape transformation processes and lead complex digitalisation projects in companies, public institutions or non-profit organisations. The programme is particularly suitable for professionals and junior managers who want to help shape technology-driven change processes, bringing in business management, technological as well as psychological perspectives.
What formal admission requirements apply?
To be admitted to the Master's in Digital Transformation Management you need:
- A first university degree (Bachelor, Diploma or Magister) in a relevant field – for example Business Administration, Business Psychology, Business Informatics, Industrial Engineering or comparable disciplines
- At least 180 ECTS credits in your initial degree (at least 90 ECTS in subject-relevant content; if fewer than 210 ECTS, additional qualification through preparatory courses or recognition of a practical semester is possible)
- There is no Numerus Clausus (NC); admission is granted without a selection process based on grades
The course is offered in German. For the dual study option, you must additionally find a partner company from the university's network.
You should have an interest in technological innovations, economic contexts and change processes. Experience in teamwork as well as the ability to think analytically and in an interconnected way are helpful. Openness to new digital business models as well as basic knowledge of digital tools and methods will make it easier for you to get started. Communication skills, self-organisation and the willingness to take responsibility for projects are key personal prerequisites for successful study progress.
Study Content in Detail
In the master's programme Digital Transformation Management at the Hochschule für angewandtes Management, you will acquire comprehensive skills to actively shape digital transformation processes in companies. The curriculum combines business, technological and psychological perspectives and focuses specifically on practical relevance: a 42% practical component ensures real project experience and case studies in cooperation with companies.
- Strategic Management and Leadership: You will engage with global economic frameworks, leadership, change management and transformation processes.
- Digitalisation and Technology Focus: Topics such as cloud computing, big data, artificial intelligence and digital platforms are as central as the design of new business models.
- Agile Methods and Innovation Capability: You learn how to manage innovation processes and implement agile working methods.
- Personal Skills: Modules on leadership, intercultural competence, conflict management and personal development strengthen your soft skills.
- Future Skills & AI Competence: "AI inside" means that you work with artificial intelligence in every subject – from prompt engineering to developing smart solutions.
- Practical Projects: In the second semester, you work on company-related projects – for example on sustainable digitalisation as part of a focus project.
- Scientific Method Competence: Research methods, both qualitative and quantitative, are taught with practical orientation.
Options exist regarding specialisation in the fields of management, business psychology or industrial engineering – the degree awarded is either a Master of Arts or Master of Engineering depending on the focus, with 90 ECTS.
How Does the Programme Run and How Is the Practical Relevance Organised?
The programme is organised part-time alongside work and semi-virtually. You study flexibly in terms of time and location and combine online learning phases with concise face-to-face workshops. You benefit from an individual support concept, small groups and high interactivity.
- Studium Plus: Flexible model with online seminars and about ten interactive face-to-face workshops per semester – ideal for balancing work and private life.
- Dual Plus: Practice-integrated model with 42% of study time at the partner company. This way, you work up to 32 hours per week at the company and transfer theory directly into real projects.
- The standard period of study is 3 semesters (90 ECTS), and the language of instruction is German.
- Face-to-face phases take place at established locations; practical projects are carried out in cooperation with companies.
- The programme concludes with the writing of a master’s thesis in the third semester, which is often written jointly with a practice partner.
With HAM’s blended-learning concept, you study in an application-oriented manner, acquire transfer competence through real-world problems and have access to network partners as well as lecturers with practical experience.
What Career Opportunities and Career Paths Does the Master’s in Digital Transformation Management Open Up?
Graduates of this programme are sought-after specialists and managers in industry, public service and non-profit organisations. With the acquired competency profile, numerous career paths open up:
- Digital Transformation Manager: Management of innovation and change processes, development and implementation of digital strategies in companies of all sectors.
- Data Analyst: Analysis of large datasets, development of data-based business models, support of data-driven decisions.
- E-Commerce Manager: Optimisation of online shops, design of digital sales channels and implementation of new platform models.
- Project Responsibility for Digitalisation Initiatives: Management of complex transformation projects, consulting and implementation of digital solutions.
- Leadership Careers: Taking on leadership roles in IT, innovation, human resources or strategy consulting.
With the special focus on technological understanding, agility and leadership, you qualify for key positions in the context of digital change and play a major role in shaping the future of companies.
Where Does the Programme Take Place and How Are the Face-to-Face Components Organised?
The programme is primarily offered at the locations Ismaning (near Munich) and Hamburg. Face-to-face workshops and seminars may also take place at further locations such as Berlin, Hanover, Nuremberg or Vienna.
- Virtual Teaching: The main part of the learning content is provided via the online learning platform and completed flexibly.
- Face-to-Face Seminars: About ten workshops per semester give you opportunities for networking, teamwork and deepening essential content.
- Practical Assignments: In the dual study model, you spend significant time directly on site in companies, with professional support ensured by the university.
The study organisation supports you optimally in balancing work, study and private life, so you can participate in the programme independently of your place of residence.
What Costs Should You Expect and Are There Financing Options?
For the part-time model Studium Plus, the fees amount to €595 per month. This corresponds to €1,785 per semester over the standard period of three semesters. The total investment is approximately €5,355 for the entire master’s programme. In the case of Dual Plus, the partner company usually covers all tuition fees and pays you a salary in addition.
- Studium Plus: €595 monthly (a total of about €5,355 over the course of the programme)
- Dual Plus: €0 tuition fees, financing entirely by the company plus salary
- Further financing options such as instalment payments, scholarships or funding programmes are available in certain cases as a supplement.
With the practice-oriented dual model, the study programme is often entirely free of charge and combines academic qualification with work experience and income.
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