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Fundamentals of Sports Management and Scientific Work, Basics of Sports Science, Organization, Marketing, Civil and Corporate Law; Labour Law, Introductory Module I: Fundamentals of Social Media & Marketing Management in Football, Introductory Module II: Fundamentals of Club/Association/Sports Facilities and Event Management in Football, Business Mathematics and Statistics, Case Study Module: Media and Communication in Football, Communication and Presentation, Fundamentals of Accounting, Human Resources, Project Module I: Scouting & Squad Planning in Football, Project Module II: Licensing and Selected Issues in Football, Business English I, Application-Oriented Module I: Transfers in Football, Application-Oriented Module II: Talent Development & Support Structures, Research Methods and Applied Statistics, Management Decisions in Theory and Practice, Financial Management in Football, Particularities of the Football Industry and Their Impact on Football Management: Corporate Social Responsibility, Legal Particularities in Football: Marketing & Marketing Rights in Football, Current Developments and Challenges in Football: Particularities of Merchandising in Football, Industry Structures and Analyses in Football: Collaboration with Football Stakeholders, Application-Oriented Module III: Controlling in Football, Practical Semester, Practical Reflection, Business English II, Fundamentals of Sports and Event Law, Team Development and Moderation, Bachelor Thesis |
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Ismaning bei Munich, Unna, Berlin, Hamburg, Wien, Frankfurt, Mannheim, Berlin, Düsseldorf, Stuttgart, Hannover, Cologne, Leipzig, Nürnberg |
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