Sales and Management, Bachelor of Arts

Distance learning program @ European Distance Learning University Hamburg 

The distance learning course "Sales and Management" offered by the European Distance University Hamburg GmbH provides a comprehensive introduction to business administration, including business law, marketing, controlling, and more. Advanced topics cover Advanced Sales subjects such as customer relationship management, sales control, and psychology in sales. The course culminates in the completion of a Bachelor's thesis. Students attend nine on-site seminars in Hamburg as well as an international seminar abroad. With a duration of 36 months and an effort of approximately 25 hours per week, the course leads to the degree of Bachelor of Arts.

At a Glance

University European Distance Learning University Hamburg, UAS based in Hamburg
Field of Study EconomicsMarketing
Degree Bachelor of Arts (B.A.)
Duration 6 Semesters
ECTS 180 Credit Points
Language of Instruction German
Course contents Foundations of Economics: including Business Law, Marketing, Economics, Cost Accounting and Controlling, Quantitative Methods, Operations, Investment and Financing, International Studies, Business Administration, Personnel, Leadership and Organization, Information Management Advanced Sales: including Contract Negotiation and Conclusion, Customer Relationship Management, Sales Organization Management, Psychology in Sales, Pricing and Price Setting, Sales Law, Bachelor's Thesis
In-person sessions Nine 2-day face-to-face seminars in Hamburg, one online seminar, and a 2-week International seminar at a partner university abroad
Location online
ZFU Approval The Central State Office for Distance Learning (ZFU) has approved the course Sales and Management under the number 153013c.
Enrollment Anytime
from 299 € monthly
from 14352 € total
More Info

Admission requirements

  • there are various access routes according to the Hamburg Higher Education Act (HmbHG) for the course "Sales and Management"
  • Further information on the admission requirements is available from the institute


The course "Sales and Management" offered by the European Distance University Hamburg GmbH introduces students to the fundamentals of business administration. This includes topics such as business law, marketing, economics, cost accounting and controlling, quantitative methods, operations, investment and finance, international studies, corporate management, personnel, leadership and organization, as well as information management.

In the advanced part of the course, knowledge in the area of Advanced Sales is conveyed. This covers topics such as contract initiation and conclusion, customer relationship management, sales organization management, psychology in sales, pricing and price enforcement, as well as sales law. The course concludes with the writing of a bachelor's thesis.

This distance learning course, leading to a Bachelor of Arts degree, has a duration of 36 months. It includes a total of nine 2-day presence seminars in Hamburg, an online seminar, and a 2-week International Seminar at a partner university abroad. Students should expect to dedicate approximately 25 hours per week to this course.

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