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The Central State Office for Distance Learning (ZFU) has approved the course Sport management under the number 1118821c. Who is the Distance Learning Programme in Sports Management at Euro-FH suitable for?
The Bachelor's degree programme in Sports Management is aimed at professionals working in the sports sector who wish to further qualify themselves academically and practically alongside their job. The target group also includes competitive athletes who want to acquire a scientifically sound foundation for later leadership roles in clubs, associations or commercial enterprises alongside their sports career. Also addressed are career changers interested in sports economics and business management processes who aspire to a position in sports management. The flexible distance learning model particularly supports those who need to combine their studies and personal life situation flexibly, for example due to professional commitments or regular training.
What formal admission requirements apply?
Admission to the Bachelor's degree in Sports Management is possible with and without A-levels. The following entry pathways exist:
- With A-levels: General higher education entrance qualification, subject-specific higher education entrance qualification or advanced technical college entrance qualification
- Without A-levels but with advanced training: Proof of a subject-specific advanced training examination (e.g. master craftsman’s certificate, business administrator, state-certified business economist or comparable qualification)
- Without A-levels but with vocational training: Completed vocational training of at least two years and at least three years of professional experience (usually in a related field)
Prior achievements from previous further training or study experiences can be recognised and credited towards the programme. A numerus clausus (NC) is not required. You can start your studies at any time.
You should have a strong interest in economic issues in the sports environment. Important personal prerequisites are also organisational skills, self-motivation and a high level of self-discipline, as distance learning requires independent time and study management. Experience from sports, practical insights into clubs, training groups or associations as well as initial knowledge in project work are advantageous. You should enjoy teamwork and communication, as many tasks in later professional life are located at the interface of administration, management and sports practice.
What content can you expect in the Distance Learning Course Sport Management?
In the distance learning course Sport Management at Euro-FH, you acquire practical knowledge at the interface of business administration, sports science, and sports economics. The degree programme imparts economic fundamentals such as General Business Administration, Economics, Marketing, Controlling, and Finance. At the same time, you get to know subject-specific topics of sport management, including sports marketing, club and association management, sports law, as well as international sports business.
Relevant competences for the degree programme also include:
- Social media and digitalisation in sport: You understand how digital media shape the industry and how sports organisations use these effectively.
- Management skills: Project management, innovation management (including design thinking) and change management complete your profile.
- Combined practical orientation: You apply your knowledge directly in a practical project and train decision-making strength for real challenges in the sports sector.
For the individual profile orientation, you select three out of nine specialisations:
- Outdoor and adventure management
- Professional and league sport
- Wellness, health and sport
- E-sport
- Management in sports retail
- Prevention and health
- Fitness economics
- Sports venue management
- Events in sport
Through this structure, you gain a broad range of professional application options and specialise according to personal interest.
How does the Sport Management degree at Euro-FH work?
The course is designed as a flexible, part-time distance learning programme and comprises 180 ECTS with a study duration of 36 or 48 months, which you can tailor individually. You can start at any time, so you can begin as soon as you decide.
Your learning progress is structured through various elements:
- Self-study with study booklets (also available as audio and digital versions)
- Mandatory attendance phases: A total of 10 days (80 hours) at the Hamburg location, supplemented by 2 mandatory online seminars (8 hours in total)
- Online tutorials, webinars and AI learning assistant KILEA: For support with questions regarding learning material and organisation
- Examinations: Can be taken flexibly on a monthly basis online or at nationwide examination centres
- Practical project: Application of your knowledge in real or practice-related tasks
A special feature is also the dual study option, in which you apply theoretical knowledge practically in a sports organisation in parallel and deepen it through practical reflections.
What career opportunities does a Bachelor in Sport Management offer you?
With the Bachelor degree Sport Management (B.A.), you qualify for diverse entry-level and advancement positions in the sports industry. After graduation, you can work, among others, at:
- Professional sports clubs and leagues
- Sports equipment manufacturers
- Sports marketing and event agencies
- Commercial sports providers and fitness chains
- Travel providers with a sports focus
- Rehabilitation centres for sports injuries
- Municipal sports authorities
- Educational institutions and companies with a sports focus
Typical fields of activity are management, marketing, personnel planning, event organisation, accounting and digitalisation in sport. Good prospects also open up for leadership or specialist positions in associations, clubs or in e-sport.
Where and how does the Sport Management degree take place?
The course is offered as a distance learning programme with mandatory attendance phases at the Hamburg location. Most of the time you study independently of location, supported by the digital campus and multimedia learning materials. For the practical phases, seminars and some examinations, you are on site in Hamburg, while important online seminars can be attended flexibly.
You make use of digital offerings such as the online library, audio booklets and AI tools to organise your study routine individually. Examinations are possible monthly either online or at examination centres distributed nationwide.
What costs and financing options should you expect?
The tuition fees for the distance learning Bachelor Sport Management amount to €289 per month, totalling €13,872 for the standard period of study (as of 2024). The study start is flexible, and you can extend your studies free of charge by up to 50% (i.e. 18 or 24 months depending on study duration).
Various funding options are available for your studies:
- Individual payment models: From €209 monthly depending on personal situation, adjustable
- Recognition of prior achievements: Already completed training and further education can be recognised and reduce study time as well as costs
- Financial aid: BAföG, scholarships, education funds, tax deductibility
- Regular promotional offers: For example, discounts on tuition fees
With these options, you can finance your further education flexibly and in a planned way.
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