On-campus program Business Administration (B.A.) – DUAS

👉 Do you want to combine business knowledge with a focus on digitalisation, sustainability, and international management? In the six-semester Bachelor's degree programme in Business Administration (B.A.) at the University of Applied Sciences Dresden, you will acquire practical basic knowledge and special competencies in areas such as marketing, human resource management, finance, and supply chain management. The programme teaches responsible business practices and modern leadership in small groups with individual exchange. Upon graduation, you will be prepared for diverse management tasks worldwide, such as marketing manager, controller, or business founder. Admission is possible without NC with a general or subject-specific university entrance qualification.

Business Administration (B.A.) at a Glance

Business Administration (B.A.) at a Glance
📜 Degree Bachelor of Arts (B.A.)
⏳ Duration 6 Semesters
💶 Fees
from 560 € monthly
from 20160 € total
🏫 University Dresden University of Applied Sciences, UAS based in Dresden (Germany)
📋 Study Format On-campus program
🎓 Field of Study EconomicsBusiness Administration
🎯 ECTS 180 Credit Points
🌍 Language of Instruction German
📖 Course contents Business Administration Basic Knowledge, Case Studies, Practical Projects, Supply Chain Management, Marketing, Investment, Financing, Controlling, Guest Lectures, Excursions, Business English, Analytical Methods, Social Skills, Computer Science, Design, Elective Areas
📚 Electives Digital Business, Sustainability, International Management, Personnel Management, Marketing, Finance, Entrepreneurship
📍 Location Dresden
📅 Enrollment Winter semester
🔗 More Info View Vendor Profile

Who is the Bachelor of Business Administration at FHD suitable for?

The study programme is aimed at high school graduates, technical college graduates, and anyone interested in business issues and aspiring to a management career. You are addressed if you are enthusiastic about topics such as digitalisation, sustainability, and internationalisation and if you enjoy entrepreneurial thinking, personnel management, marketing, or finance. Even as a career changer or working professional aiming for a practice-oriented, non-numerus clausus (NC) business degree, you will find a meaningful alternative to the traditional marketing studies here. You will benefit especially if you want to gain practical experience, utilise a broad economic network, and start a career in various industries.

What formal admission requirements must you meet?

For admission to the Business Administration programme (B.A.) at the Dresden University of Applied Sciences, one of the following access routes applies:

  • General higher education entrance qualification
  • Technical college entrance qualification (subject to possible state restrictions)
  • Subject-related higher education entrance qualification in the field of business or in a comparable subject
  • Other recognised university entrance qualifications, e.g. studying without a high school diploma through professional qualifications

Important: The degree programme is NC-free. This means there is no limited number of study places and no minimum grade point average as a selection criterion.

Personally, you should bring motivation for independent, practical work and interest in economic interrelations. Teamwork, analytical thinking, and communication skills are advantageous as many study contents are taught in small groups with practical relevance. Additionally, resilience and a certain level of organizational skills are helpful to successfully balance studies with projects, internships, and potentially work-related obligations.

What content can you expect in the Bachelor of Business Administration (B.A.)?

In the Bachelor's degree program in Business Administration at the University of Applied Sciences Dresden, you will acquire comprehensive competencies in business administration with current focuses:

  • Economic basic knowledge: Foundations in economics, business administration, and law with a strong practical orientation.
  • Business functions: Specializations in areas such as supply chain management, marketing, human resources management, investment, financing, and controlling.
  • Digital transformation & international management: You will intensively deal with digitization, global markets, and innovative business models.
  • Sustainability as a cross-cutting topic: Economic, social, and ecological aspects of economic activity are the focus. In projects, you develop sustainable business models or product innovations.
  • Methods and tool training: Application of scientific methods, current management tools, case studies, and practical projects ensure the transfer of theory into practice.
  • Practice-oriented project work: In company internships and practical projects, you immediately apply what you have learned. Guest lectures and excursions promote contacts with the business world.
  • Key qualifications: Business English, modern analytical techniques, social and communication skills, as well as interdisciplinary modules (e.g. informatics, design).
  • Individual focus: Elective modules allow you to develop an individual competency profile.

How does the Business Administration degree program at the FHD work?

The program is designed for six semesters and offers flexible study formats (full-time or part-time):

  • Classes on 4 days per week, language of instruction is German.
  • Practical semester or internship: A mandatory internship in a company of your choice is part of the curriculum.
  • Practical projects, case studies, guest lectures, and excursions are firmly integrated into the schedule.
  • Small study groups ensure a personal learning atmosphere and individual support from professors with practical experience.
  • Support from an International Office: Assistance with semesters abroad and international study phases.
  • Elective area: Specialization in individually selectable focuses.
  • Thesis: The study program ends with a practice-oriented bachelor thesis (Bachelor of Arts, B.A.).

What career options open up after graduation?

With the Bachelor of Arts in Business Administration, you are well positioned for positions in middle and senior management in various industries. Typical fields of work include:

  • Marketing management
  • Human resources management
  • Controlling
  • Business analysis
  • Business development
  • Innovation management
  • Logistics management
  • Project management
  • Financial planning
  • Business consulting
  • Entrepreneurship

The practice-oriented and internationally oriented program qualifies you for immediate entry into the workforce, especially as management trainees. Alternatively, a subsequent master's degree is possible. The network of cooperation companies (including Ernst & Young, Deutsche Telekom MMS) also facilitates entry into the workforce.

What costs and financing options do you need to consider?

For studies at the private University of Applied Sciences Dresden, tuition fees apply. The exact amount depends on the chosen form of study, payment method, and personal credit transfer options. Various options are available for financing, such as:

  • Individual payment plans (monthly or semester-by-semester installment payments possible)
  • Scholarships and funding programs (e.g. talent promotion)
  • Education loans from public or private providers
  • BAföG (if eligible for funding)
  • Special offers like early bird discount (e.g. €400 discount for applications by 31.05.2026)
  • Tax deductibility (e.g. as advertising costs for part-time studies)

The study advisory service supports you in finding a suitable financing strategy and maximizing your individual options.

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