Admission requirements
University entrance qualification according to the Brandenburg Higher Education Act required May be the high school diploma or a completed vocational training relevant to the degree programme (plus at least 2 years of professional experience) At least B2 level in English required Applicants with a German (technical) high school diploma usually do not have to provide additional proof of English proficiency.Details
The Bachelor's programme Digital Business at the XU Exponential University of Applied Sciences in Potsdam is ideal for future leaders who want to work in various areas of the digital economy. This programme is designed for male and female students who are interested in the development and implementation of innovative digital business models. The career opportunities after completion are extensive, ranging from positions in digital marketing to research and development departments. The curriculum includes mandatory subjects such as digital business processes, information systems, and communication management, as well as electives that allow for specialisation in areas like digital marketing or mobility management. The standard period of study is six semesters, during which 180 ECTS credits are acquired. Students have the opportunity to complete a semester abroad and tackle real challenges in international teams. The programme optimally prepares participants for entering the workforce in various industries, including through close collaboration with companies during the Bachelor's thesis.
Digital business processes and models Information systems and transaction systems Communication and innovation management Design Thinking and Lean Start-up methods Internship and labs
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