DE 
Admission requirements
- Starting the program is possible in both the summer and winter semesters.
- Applicants must have a university bachelor's degree with at least 180 ECTS for the four-semester study option or 210 ECTS for the three-semester study option.
- The first university degree must consist of at least 6 academic semesters.
- The minimum standard period of study for the first university degree is 6 semesters.
- Additional admission requirements include a letter of application or motivation and a resume.
Details
The Master's program in Media and Communication Management at Macromedia University of Applied Sciences is designed for students who want to delve into the subjects of media, communication, and management. The program consists of a total of 4 semesters and is offered in full-time format.
Students gain comprehensive knowledge in areas such as media management, media economics, communication strategies, and media law throughout the course of their studies. They learn to analyze complex relationships in the media and communication industry and develop strategies for successful communication processes. Additionally, important topics like media ethics, media psychology, and media technologies are covered.
The Master's degree in Media and Communication Management enables graduates to take on leadership roles in various companies and organizations. They are able to plan, implement, and monitor media-related projects and make strategic decisions in the field of media and communication.
The program is suitable for graduates with a degree in media or communication as well as professionals from the media industry who wish to deepen their knowledge and qualify for higher positions.
The Master's program in Media and Communication Management is accredited by Macromedia University of Applied Sciences. The accreditation has been valid since August 31, 2020, and is valid until March 14, 2028. The detailed accreditation report can be viewed upon request.
Enrollment is possible for both the summer and winter semesters, and the program is offered in German. Additionally, students have the option to choose between a 4-semester and a 3-semester duration of study, as well as to switch between German and English versions of the program.
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- Advanced Digital Technologies, Current Topics in Media Management, Practice-Oriented Project, Research-Oriented Project, Global Developments in Business and Society, Statistics and Business Mathematic…
The master's program "Media and Communication Management" at the Macromedia University of Applied Sciences offers a solid education in this field. Students acquire comprehensive knowledge and skills to successfully tackle complex communicative challenges in the media landscape. The program lasts for 4 semesters on a full-time basis and covers topics such as media management, communication theories, digital transformation, strategic communication, marketing, and media law.
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