Media Design, Bachelor of Arts

Dual studies @ IU International University of Applied Sciences 

In the dual study program in media design at Germany's largest university, you systematically engage with topics such as typography, web design, and user experience. Additionally, you can choose to specialize in online and social media brand management or digital media production. Over 7 semesters of regular study time, theory and practice alternate regularly, for example on a weekly basis. And as for the tuition fees, your practical partner covers them!

At a Glance

University IU International University of Applied Sciences, UAS based in Erfurt
Field of Study Media SciencesMedia Design
Degree Bachelor of Arts (B.A.)
Duration 7 Semesters
ECTS 180 Credit Points
Language of Instruction German
Course contents Design - Shape and Variation, Basics of Design: See and understand, Visual Representation: Photography and Video, Typography: Discovering fonts, Practical Project 1: Digital Composition, Reflective Practice 1: Design Architecture & Construction, Introduction to Academic Work for Architecture and Design, Mobile Media Design, Human-Computer Interaction, Interaction Design, Practical Project 2: Graphic Design, Reflective Practice 2: Design Architecture & Construction, Visual Staging, Design and Ergonomics of User Interfaces, Typography: Applying fonts, Storytelling, Practical Project 3: Web Design, Reflective Practice 3: Design Architecture & Construction, Microelectronics for Designers, Collaborative Work, Fundamentals of 3D Design - Space, Intercultural and Ethical Skills, Practical Project 4: Mobile Design, Reflective Practice 4: Design Architecture & Construction, Basics of Animation, Design Theory, Data Visualization, Elective Module A1, Practical Project 5: Design Audio-visual Media, Reflective Practice 5: Design Architecture & Construction, Seminar: Society and Digital Media, Elective Module A2, Elective Module B1, Elective Module B2, Practical Project 6: Cross-Media Web Design, Reflective Practice 6: Design Architecture & Construction, Elective Module C1, Elective Module C2, Project: Free Design Work I, Project: Free Design Work II, Bachelor's Thesis
Electives Online and social media brand management, user experience, communication and public relations, digital media production
Location Aachen, Augsburg, Berlin, Bielefeld, Bochum, Brunswick, Bremen, Dortmund, Dresden, Dusseldorf, Erfurt, Essen, Frankfurt, Freiburg, Hamburg, Hanover, Karlsruhe, Kassel, Cologne, Leipzig, Luebeck, Mainz, Mannheim, Munich, Munster, Potsdam, Nuremberg, Ravensburg, Regensburg, Rostock, Stuttgart, Ulm, Wuppertal, Kiel, Chemnitz, Magdeburg, Bonn, Wuerzburg, or Virtual Campus
Enrollment quarterly (start dates may vary by location)
More Info https://www.iu-dualesstudium.de
  • dual study program without tuition fees at Germany's largest university
  • no numerus clausus, no access restrictions
  • over 15,000 practice partners in more than 30 cities from Berlin to Munich
  • interesting specializations, such as online and social media brand management
  • learning also possible at the virtual campus

These are the requirements for the Bachelor in Media Design

With your Bachelor in Media Design, you can work, for example, as a UX designer, a media designer, or an art director.

You can be admitted to the dual study program at IU International University if you have either a high school diploma (general higher education entrance qualification), a technical diploma, or a subject-related higher education entrance qualification.

In addition, you can study media design without a high school diploma. For the dual study program without a high school diploma, you need to have completed an advanced training course, such as becoming a state-certified business economist, or you have completed an apprenticeship and worked full-time for at least 3 years after completing the apprenticeship.

These are the study contents in the dual study program in Media Design

This bachelor's degree at IU consists of approximately 41 modules that you will take and complete over the course of 7 semesters of standard study time. Each module comprises 5-10 credit points (ECTS) and concludes with an examination performance such as a term paper or an exam. In total, you will accumulate 180 credit points from module to module and from semester to semester.

The typical course schedule for full-time studies in Media Design looks as follows:

  • 1st Semester: Design - Form and Variation, Basic Design Principles: Seeing and Understanding, Representation: Photography and Video, Typography: Discovering Writing, Practical Project 1: Digital Composition, Practical Reflection 1: Design Architecture & Building
  • 2nd Semester: Introduction to Scientific Work in Architecture and Design, Mobile Media Design, Human-Computer Interaction, Interaction Design, Practical Project 2: Graphic Design, Practical Reflection 2: Design Architecture & Building
  • 3rd Semester: Pictorial Staging, Design and Ergonomics of User Interfaces, Typography: Applying Writing, Storytelling, Practical Project 3: Web Design, Practical Reflection 3: Design Architecture & Building
  • 4th Semester: Microelectronics for Designers, Collaborative Work, Design Principles 3D - Space, Intercultural and Ethical Action Competencies, Practical Project 4: Mobile Design, Practical Reflection 4: Design Architecture & Building
  • 5th Semester: Basics of Animation, Design Theory, Data Visualization, Elective Module A1, Practical Project 5: Design Audio-visual Media, Practical Reflection 5: Design Architecture & Building
  • 6th Semester: Seminar: Society and Digital Media, Elective Module A2, Elective Module B1, Elective Module B2, Practical Project 6: Cross-Media Web Design, Practical Reflection 6: Design Architecture & Building
  • 7th Semester: Elective Module C1, Elective Module C2, Project: Free Design Work I, Project: Free Design Work II, Bachelor Thesis

You will choose your 2 specializations in the 5th and 6th semesters from these modules: Online and Social Media Brand Management, User Experience, Communication and Public Relations, Digital Media Production.

How to Find Your Practical Partner in a Dual Study Program

Upon request, you can complete a free application training with IU International University.

Having the right practical partner is crucial for a successful dual study program in Media Design. With a network of over 15,000 practical partners nationwide, IU International University helps you find a suitable practical partner.

This is how you find your practical partner for the dual study program in Media Design with IU:

  1. You apply online via the IU website. With your application, you will also submit your documents such as a CV and your latest transcript.
  2. You participate in an online info session via the IU application portal. During the info session, the academic advisors will explain everything about the dual study program, admission, and finding a practical partner.
  3. Upon request, you can complete a free applicant training to prepare for applications in potential companies.
  4. Together with you, the academic advisors search for the right practical partner. The university will either match you with a company from its large network or reach out to your desired company.

Cities Offering Media Design Studies

With over 35 study locations throughout Germany, IU International University offers dual study programs in all disciplines across Germany.

The dual study program in Media Design is currently offered by the university in more than 30 cities, including Berlin, Bielefeld, Dortmund, Dresden, Düsseldorf, Erfurt, Frankfurt, Freiburg, Hamburg, and Munich.

While on campus, you will attend lectures and seminars. In the lounge area, you can interact with your fellow students. Depending on the city, you may also have access to canteens, cafeterias, and libraries of other universities - for example, at the Berlin location.

Studying Media Design at the Virtual Campus of IU

At the Virtual Campus, you learn digitally and maximally flexible in small study groups.

If there is no IU campus near you or you prefer to learn flexibly and digitally, you can also enroll at the so-called Virtual Campus of IU.

At the Virtual Campus, you can attend your Media Design lectures, for example, through regular video conferences with your classmates and professors.

Through the IU myCampus learning platform, you will have access to study scripts and the virtual library. Using the IU LearnApp, you can, for instance, study your scripts digitally on tablets.

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