Marketing & Communication, Bachelor of Arts

Distance learning program @ Brand University of Applied Sciences 

Read everything about Distance learning program Marketing & Communication with degree Bachelor of Arts (B.A.). The study program is offered by Brand University of Applied Sciences based in Hamburg. Questions about studying? Use the academic counseling and write your question or review in the comments below.

At a Glance

University Brand University of Applied Sciences, UAS based in Hamburg
Field of Study EconomicsMarketing
Degree Bachelor of Arts (B.A.)
Duration 6 Semesters
ECTS 180 Credit Points
Language of Instruction German
Course contents Kommunikation / Präsentation / Moderation, Grundlagen wissenschaftliches Arbeiten, Grundlagen Betriebswirtschaft, Grundlage Management und Markenkommunikation, Ökonomie, Einführung Marketing, Gesellschaftliche und soziale Verantwortung / Ethik, Anwendung des wissenschaftlichen Arbeitens, HR und Leadership, Marktforschung und Statistik / Käuferverhalten, Medienkommunikation, Internationales Marketing und Internationale Markenführung, Kosten-/Leistungsrechnung und Buchführung, Projektmanagement, Digital Marketing und Suchmaschinenmarketing, Public Relations, Investition und Finanzierung, Data Science und Künstliche Intelligenz, Critical Thinking / Design Thinking, Innovationsmanagement und Changemanagement, Marketing- und Werbepsychologie, Markenkommunikation und Media-Strategie, Social Media und Content Marketing, Digitale Geschäftsmodelle
In-person sessions none
Location Hamburg
Enrollment Anytime
from 275 € monthly
from 9900 € total
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Admission requirements

The basic prerequisite for admission to the online degree program Marketing & Communication (B.A.) is, in addition to the general requirements for enrollment:

Option 1: General university entrance qualification or entrance qualification for studies at universities of applied sciences (Abitur or Fachabitur). Option 2: a suitable subject-specific advanced training examination as a master craftsman or business administrator and practical work experience of at least three years and an entrance examination. Basic technical requirements: PC and stable Internet connection

You can apply online for the Bachelor Marketing & Communication at any time. There are no application deadlines and no limit to the number of participants. You can start your studies at any time.


Do you want to grow professionally and take your marketing knowledge to the next career level? Are you looking to reorient your skills or broaden your horizons?

The distance learning program in Marketing and Communication (B.A.) at Brand University of Applied Sciences offers you a first-class, wide-ranging academic education in the fields of management, marketing, communication, economics, design thinking and leadership. We provide you with efficient and targeted up-to-date practical knowledge and valuable skills for your professional advancement.

Study online and at your own pace - full-time or part-time. Weeks or months. True flexibility, unlimited mobility and the highest quality for your next career step!

Advisory Service

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