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Deutsch Who is the International Business Management degree at Gisma suitable for?
The Bachelor's degree in International Business Management is aimed at young people who aspire to a career in a global environment and have an interest in economic contexts. It is specifically targeted at school graduates with university entrance qualification who value practice-oriented, internationally focused business courses. You are in the right place if you want to work professionally in multinational companies, international consultancies, or globally operating organisations – for example in the fields of marketing, finance, supply chain, or management – and if working in English is second nature to you.
These formal admission requirements apply
To be admitted to the BSc International Business Management, you need a general higher education entrance qualification (Abitur or an equivalent international qualification). In addition, proof of sufficient English skills at B2 level is required, e.g. through a current IELTS certificate (at least 6.0, no subscore below 5.5), TOEFL iBT, Pearson PTE, Duolingo, or the free Gisma English test. International applicants must also take an entrance test. If you do not yet meet the direct admission requirements, you can optionally participate in the Gisma Foundation Programme.
You should have an interest in economic issues as well as a willingness to actively participate in lectures, group work and international projects in English. Analytical skills, critical thinking and openness to other cultures are required. Team spirit, communication skills and the motivation to engage with complex problems and interdisciplinary tasks are also helpful. Practical experience or stays abroad are advantageous but not a prerequisite.
Which study contents shape the International Business Management programme at Gisma?
The Bachelor’s degree in International Business Management at the Gisma University of Applied Sciences provides you with solid economic science competencies with an explicit international focus. You will develop key skills such as strategic thinking, problem-solving, critical analysis and intercultural communication.
The modular structure covers the following main subject areas:
- International Business: Global markets, International Business Law, global procurement, project management, international marketing and leadership in a digitised world
- General Business Competencies: Digital marketing, financial accounting, cost accounting, HR management, financial reporting, strategic management, sustainable corporate governance and investment
- Digital Competencies: Digital transformation, innovation management, economic as well as digital economy
- Action & Intercultural Competencies: Foreign language, intercultural skills and ethics as well as creative problem-solving and strategy development
- Scientific Method Competence: Mathematical fundamentals, statistics, academic writing and research approaches, plus the Bachelor thesis
Particularly noteworthy is the mobility window in the 5th semester, which allows you to undertake stays abroad, internships or practice-oriented additional modules. You will sharpen your profile through a combination of theory, practice, projects as well as e-learning and face-to-face phases.
How does the course proceed and what organisational form can you expect?
The programme comprises 6 semesters (36 months) and is organised as a on-campus course with supplementary digital components. The language of instruction is consistently English. The curriculum is practice-oriented and international.
- You participate in lectures, seminars and group work
- E-learning modules, projects and case studies complement the on-campus teaching
- In the 5th semester the focus is on a mobility-oriented study abroad or an internship in an international company
- At the end, you write a Bachelor thesis (scientific final paper)
You will receive support throughout your studies from the internationally experienced faculty. Personal supervision and an active Career Centre continuously accompany you in your study and career planning.
What career opportunities does the degree in International Business Management offer?
With your Bachelor’s degree, you gain access to a wide range of career opportunities in the international business environment. 93% of graduates find employment within 6 months, and according to Gisma, 99% work in their desired field. The network of 25+ active corporate partners and proximity to international corporations such as SAP or Amazon facilitate your entry into the profession.
Typical fields of application include:
- International Business Consultant
- Global Marketing Manager
- Financial Analyst
- Business Development Manager
- Supply Chain Manager
- Export Manager and Trade Compliance Specialist
- International HR Manager
Positions in the financial sector, consulting, or globally operating start-ups are also possible. The degree programme also paves the way for master’s programmes at home and abroad.
How is the study location organised and what special features does the campus offer?
The main study location is Potsdam on the modern SAP Think Campus. Here you benefit from an innovation-oriented environment that combines smart building technology and flexible learning spaces. The proximity to Berlin (only 20–30 minutes by train) grants access to a vibrant capital with numerous cultural and leisure opportunities, as well as a global job market.
- Excellent connections via tram (line 96), various bus lines and the Potsdam main station
- International environment: Students from over 80 nations
- Housing options: For example at the Edge Student Hub in Zossen, approximately 45 minutes to Berlin, from €599/month
A semester abroad is also possible – for example in cities such as London, Shanghai or Singapore. In addition, there are close partnerships with international universities and companies for internships and projects.
What are the cost components and which financing options are available?
The tuition fees for the International Business Management Bachelor’s programme at Gisma amount to a total of €9,600 (at €267 monthly over 36 months). Additional costs may arise for accommodation (e.g. Edge Student Hub from €599/month), living expenses and possibly stays abroad.
- Flexible payment models: payment monthly, per semester or annually
- Funding opportunities: scholarship programmes, regional discounts as well as special offers depending on the applicants’ status
- Advice from the Gisma team: support with applying for external scholarships and education loans
Important note: Fees and possibilities for financial relief can vary individually – ensure you inform yourself early about your potential funding components.
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