Business Psychology, Master of Science

Detailed Course Content

In the part-time Master's programme in Business Psychology at Hochschule Fresenius, you combine psychological expertise with business management skills. The degree programme covers the following thematic focuses:

• Psychology of social processes and interactions in an intercultural context: You analyse how people interact, communicate and collaborate in business and the world of work.
• Decision Psychology: You learn to understand and specifically influence decision-making under uncertainty and in organisational contexts.
• Psychology of macroeconomic processes and environmental psychology: You deal with economic behaviours within the social framework and their impact on the environment and sustainability.
• Change Management for digital and agile organisational forms: You acquire methods and tools to successfully accompany change processes and to shape future-proof companies.
• Qualitative research projects and methods: You learn to plan, conduct and evaluate qualitative studies and apply them in practical research.
• Experience Management, Leadership and Management: You develop skills in managing customer experiences and in leadership.
• Digital Applications & Data Management: You engage with digital technologies and data management in companies.

In the elective compulsory area, topics such as communication techniques, theoretical concepts of coaching and counselling, as well as psychological tools and settings, are available to you. Thanks to the practice-oriented approach, you prepare specifically for the requirements of modern business psychologists.

Course Structure: How is the part-time Master's degree organised?

The programme is structured over five semesters (standard period of study) and has been specially designed for working professionals. The virtual live study at the online campus enables location-independent learning with fixed lecture times:

• Virtual live lectures take place 1 to 2 evenings per week as well as on two Saturdays per month.
• Direct interaction with lecturers and fellow students is encouraged through interactive online seminars.
• Exams can be taken flexibly online; alternatively, six exam centres across Germany are available.
• You can start your studies in the winter or summer semester; applications are accepted year-round.
• Supplementary voluntary offerings such as workshops, language courses and networking opportunities are part of StudyPLUS and support your personal development.

The curriculum is designed so that you can apply the knowledge you gain directly in your job. By selecting individual focuses and elective compulsory modules, you can tailor your study profile specifically to your professional interests.

Studying Business Psychology and Benefiting Professionally: Which Career Paths Open Up?

With the Master of Science degree in Business Psychology, you have access to a wide range of career paths. Thanks to your qualification at the intersection of psychology and business, you are in demand in various roles:

• Management Consulting: You accompany change processes or develop strategies for organisational development – either as a consultant in permanent employment or freelance.
• People & Culture Management: You design personnel development programmes, support employees individually and act as a contact person for HR matters.
• Marketing Management: You are responsible for planning, implementing and monitoring marketing campaigns, particularly with regard to consumer psychology and advertising effectiveness.
• Coaching and Counselling: Using the methods you have learnt, you can advise executives or teams in individual or group settings.
• Other fields of work include market and opinion research, organisational development, change and innovation management, as well as internal and external corporate communications.

The demand for experts in business psychology is high in industry, services and the public sector. Many graduates work in interdisciplinary teams or take on leadership responsibilities early on.

Where do you study? Location and Organisation of the Online Campus

The degree programme is conducted entirely on the online campus of Hochschule Fresenius. The virtual live study guarantees you maximum spatial flexibility:

• You participate in live lectures and online seminars regardless of location.
• Interaction with lecturers and fellow students takes place digitally; networking and support formats are also available online.
• For exams, you can choose between online examination formats and six nationwide exam centres.
• The online campus is specially tailored to the needs of working professionals and enables flexible yet structured studying.

All accompanying services such as StudyPLUS, career counselling and international event formats are also offered digitally or in hybrid form.

Tuition Fees and Financing Options: What Does the Master's in Business Psychology Cost?

The tuition fees for the part-time Master's in Business Psychology at the online campus amount to 395 euros per month, with a study duration of five semesters (a total of 11,850 euros). In addition, a one-off registration fee of 250 euros is charged.

The tuition fee includes:

• Participation in all courses and online modules
• Digital study materials
• Free optional additional courses and workshops (languages, personal development, start-ups etc.)
• Participation in networking and career events

There are several ways to finance your studies:

• Use of BAföG for part-time degree programmes (depending on personal eligibility)
• Study loans and education funds (e.g. KfW study loan)
• Scholarships and funding programmes from Hochschule Fresenius as well as external funding institutions
• Employer sponsorship or educational leave (possible depending on industry and federal state)

The university’s study advisers provide individual support for all questions concerning financing and funding.