Business Psychology, Bachelor of Science

Admission Requirements

With your B.Sc. in Business Psychology, you will work, for example, in market and opinion research, in personnel development or as a business consultant.

In order to start a university course at Hochschule Fresenius, applicants must prove that they have the required qualification for the course (university entrance qualification). This is proven by:

• the general higher education entrance qualification (Abitur), which entitles you to study at all universities and in all federal states,
• or the subject-specific higher education entrance qualification, which entitles you to study in the corresponding subject area and in the federal states listed on the certificate,
• or the advanced technical college entrance qualification, which entitles you to study at a university of applied sciences or in a tiered study programme at a university in the federal states listed on the certificate.

Alternatively, you can also be admitted without Abitur or advanced technical college entrance qualification. The following applies for study without Abitur:

• You have passed a master craftsman’s examination.
• Or you have a qualification according to the Ordinance on Access for Vocationally Qualified Persons to Universities in the State of Hesse, i.e. either a qualification from a vocational advanced training course of at least 400 hours, a qualification from a technical school or a vocational or administrative academy, or a successfully passed final examination in a state-recognised training occupation followed by at least three years of professional experience and passing a separate university entrance examination.
• For foreign degrees, equivalence must be proven for admission.

Applicants who have obtained a subject-specific higher education entrance qualification or advanced technical college entrance qualification but whose certificate does not list the federal state of Hesse, please contact us via the free info hotline 0800/3400400 or arrange a callback – we will be happy to help and look forward to your call!

Course Content and Specialisations

Business Psychology combines business administration knowledge with subfields of applied psychology that play a role in an economic context. Therefore, the curriculum of the Bachelor’s degree in Business Psychology at Hochschule Fresenius includes fundamental economic sciences, mathematics, statistics, accounting, business law, as well as interdisciplinary qualifications.

The study plan includes the following modules:

• 1st semester: Introduction to Business Administration, Linear Algebra and Analysis and Financial Mathematics, Scientific Methodology: Academic Work, Time and Self-Management, Business Psychology, General Psychology I, Business Law for Psychologists
• 2nd semester: Introduction to Economics, Internal and External Accounting, Descriptive and Inferential Statistics, General Psychology II, Research Method I, Empirical Research Project
• 3rd semester: Practical Project, Social Psychology, Differential Psychology, Clinical Psychology in the Workplace, Psychological Diagnostics
• 4th semester: Business Negotiation Competence, Communication and Method Competence, Specialisation I
• 5th semester: Business in Current Affairs, Intercultural Competence, Specialisation II
• 6th semester: Internship, Developmental Psychology, Research Methods II, Bachelor’s Thesis

During the course of your studies, you will also deepen your knowledge in 2 exciting specialisations, such as Market, Advertising and Media Psychology, Organisational Psychology and Consultancy, or Personnel Psychology.

Studying in Heidelberg

After graduating from Hochschule Fresenius, you will probably never want to leave Heidelberg, the beautiful city on the Neckar. In addition to all the cultural opportunities, numerous research institutions, publicly listed companies, and medium-sized global market leaders are based in the region – so the job prospects are excellent. You will find Hochschule Fresenius Heidelberg at Sickingenstraße 63-65, right near the Campbell Barracks conversion area.

Similar Degree Programmes at Hochschule Fresenius

• B.Sc. Business Psychology, part-time study: With this part-time degree programme, you systematically combine knowledge in Personnel Psychology, Market, Advertising and Media Psychology, Organisational Psychology, as well as Work Psychology and Digitisation with the basics of Business Administration. All lectures take place two to three evenings a week and two to three Saturdays per month.
• B.Sc. Business Psychology, distance learning: The Business Psychology distance learning course offers full flexibility for those who are employed full-time and prefer studying without attendance requirements. You systematically study topics related to subjects such as Personnel Psychology, Market, Advertising and Media Psychology, Organisational Psychology, Business Administration using an online campus and study scripts.
• B.Sc. Psychology, on-campus study: The Bachelor’s degree programme in Psychology prepares students both for initial qualified employment and for the opportunity to deepen their knowledge through a subsequent Master’s degree, thus opening up further professional fields. By choosing specialisations, you have the option, in addition to the Clinical Psychology focus which all students undergo in the 4th semester, to qualify in the areas of Health Psychology, Sports Psychology or Business Psychology.