Communication, Social Media and Storytelling, Bachelor of Arts

On-campus program @ Karlshochschule International University 

👉 The Bachelor's programme in Communication Management at Karls University combines knowledge from the fields of management, marketing, and communication sciences with practical experiences. It offers a wide range of career opportunities, from campaign management to public relations, and includes projects and semesters abroad for international networking and personal development of the students. The course is mainly taught in English and focuses intensively on the psychological and social aspects of communication.

At a Glance

🏫 University Karlshochschule International University, UAS based in Karlsruhe
The Karlshochschule International University is a private, non-profit, and state-recognized university in Karlsruhe that focuses on interdisciplinary study programs in business and social sciences. The systematically accredited university offers practice-oriented teaching and promotes the personal development of its students. An extensive international network and collaborations with companies and civil society organizations support the education of future leaders.
🎓 Field of Study Communication Sciences
📜 Degree Bachelor of Arts (B.A.)
⏳ Duration 6 Semesters
🎯 ECTS 180 Credit Points
🌍 Language of Instruction English
📖 Course contents Media & Technology: History, Economics & Law, Media Practices, Introduction to Management, Responsible Practices, Introduction to Scientific Research Methods, English / German as a Foreign Language 1, Media and Communication Psychology, Organizational Environment, Strategy as Theory and Practice, Community Project, English / German as a Foreign Language 2, Digital Markets and Communication, Area Studies, Resources: Financial Resources, Human Resources, Organization, Introductory Company and Consulting Project, Management Simulation, Foreign Language 2.1, Developing Communication Campaigns, Managing Change and Transforming Organizations, Controlling, Accounting & Reporting, Enhanced Company and Consulting Project, Foreign Language 2.2, Elective, Communication Elective, Management Elective, International Project, Elective: Culture & Language Foreign Language 2.3 / Host Language, Internship, Bachelor Thesis incl. its defence
📚 Electives Culture & Language Foreign Language 2.3 / Host Language, Communication Elective, Management Elective
📅 Enrollment Winter semester
💶 Fees
from 790 € monthly
from 28440 € total
🔗 More Info https://karlsuniversity.de

Admission requirements

For the Communication Management (B.A.) programme at Karls University, applicants are required to provide evidence of a higher education entrance qualification. Typically, this includes the Abitur, Fachhochschulreife, or an equivalent international qualification. Good English skills are necessary as it is the primary language of instruction. Additional language courses are part of the curriculum. It is recommended to apply by September 1st (EU) or July 15th (Non-EU), although the deadline may vary depending on the visa process of the respective home country.

Details

The Bachelor's programme in Communication Management at Karls University prepares students for the diverse challenges in the field of communication and management. The interdisciplinary programme combines management studies, marketing science, communication studies, psychological approaches, and cultural studies. It is designed for individuals interested in the psychology behind communication and who want to understand and influence social dynamics.

Students acquire practical skills that enable them to develop strategic campaigns and effectively manage digital communication. Despite its strong practical orientation, equal emphasis is placed on theoretical foundations to provide a comprehensive understanding of communicative processes in society.

The course is structured over six semesters and allows students to participate in corporate projects as well as a semester abroad to broaden their knowledge. The language of instruction is English, supplemented by language courses in German or other foreign languages.

Modules in the first year: Media & Technology: History, Economics & Law, Media Practices, Introduction to Management, Responsible Practices, Introduction to Scientific Research Methods. Modules in the second year: Digital Markets and Communication, Area Studies, Resources: Financial Resources, Human Resources, Organization, Introductory Company and Consulting Project. Modules in the third year: Elective, Communication Elective, Management Elective, International Project, Bachelor Thesis including Defence

Graduates are able to work in a variety of communication-related professions, including as campaign managers for NGOs, marketers, or in public relations. A strong focus on project-based learning complements the study programme and prepares students for a successful career in an international environment.

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