Admission requirements
To be admitted to the Master's degree programme, you must have completed a bachelor's degree of at least six semesters in business administration or communication management. In addition, you should have completed an internship of at least three months in a company or organisation related to communications. Furthermore, you must have earned at least 20 ECTS credits in economics courses during your first degree or be willing to make up these credits through a bridging course.
Details
The tasks of communication managers can be very diverse. Often, they are not only responsible for internal and external corporate communication but must also possess sound knowledge in the areas of business administration, marketing, and event management. The Master's programme "Kommunikationsmanagement" provides you with the necessary knowledge to prepare you optimally for the full range of possible duties. You will acquire expertise in topics such as communication sciences and psychology, digital transformation, marketing & sales, user experience design, brand and product management, and international event management. This qualifies you for leadership positions in communication agencies, management consultancies, publishing houses, broadcasting companies, and media enterprises.
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