Digital Management, Master of Arts

Part-time program @ Fresenius University of Applied Sciences 

👉 In this part-time Master's programme, you will engage with the ongoing transformation of businesses, society, and the economy in the context of Digital Transformation. You will learn a set of tools and methods that will even enable you to start your own business or lead a company. The lectures take place on two Saturdays per month and on a maximum of three Fridays per semester.

At a Glance

🏫 Provider Fresenius University of Applied Sciences, UAS based in Idstein (Germany)
Fresenius University of Applied Sciences is one of Germany's largest private universities with campuses in Berlin, Düsseldorf, Frankfurt am Main, Hamburg, Idstein, Cologne, Munich and Wiesbaden. It offers practice-oriented bachelor's and master's degree programs in the fields of chemistry & biology, business & media, health & social affairs and design, as well as training and continuing education. Studies are possible on a full-time, part-time and distance learning basis.
🎓 Field of Study Information SciencesIT Management
📜 Degree Master of Arts (M.A.)
⏳ Duration 5 Semesters
🎯 ECTS 120 Credit Points
🌍 Language of Instruction German
📖 Course contents Economics of digitalization, online marketing, research and science methodology, digitalization of the working world, self-reflection and profile building, digital innovation, social media management, technical applications and data management, leadership and leadership personality, digital entrepreneurship, digital product management, case study, e-commerce, shaping and experiencing the economy, behavior-oriented decision-making, project management, leadership and motivation recognition, communication and structure in organizations, economics: current trends and applications, master's thesis
📍 Location Hamburg, Cologne, Munich, Wiesbaden or Online-Campus
📅 Enrollment Winter or summer semester
💶 Fees
from 395 € monthly
from 11850 € total
🔗 More Info https://www.hs-fresenius.de
  • no numerus clausus, no admission restrictions
  • 4 possible study locations from Hamburg to Munich
  • You can change your study location at any time during your studies
  • Part-time master's programme in small study groups

Admission Requirements

With your M.A. in Digital Management, you can work, for example, as an assistant to the executive board and management, in strategic management, or in change management.

The prerequisite for admission to this program is the successful completion of a bachelor's degree with at least 180 ECTS credits or an equivalent academic qualification, such as a diploma. In case of a deviation from the required grade point average, the ability to study may be demonstrated through a separate selection interview.

After completing your first degree, you must have been professionally active for at least 1 year.

Alternatively, you can also be admitted if you have completed a vocational training. Following your training, you must have been professionally active for at least 4 years, provide evidence of relevant professional further education, and pass an aptitude test.

Study Contents and Specializations

This master's programme provides you with methods and connections from the fields of Digital Management and General Management. For example, courses on topics such as Entrepreneurship, digital media, decision theories, International Management, financial management, organizational management, and business ethics are integrated into the curriculum. You will deepen the theoretically learned content through case studies in the areas of management, entrepreneurship, and business plans.

The study plan includes the following modules:

  • 1st Semester: Economics of Digitisation, Online Marketing, Research and Science Methodology, Digitisation of the Working World, Self-reflection and Profile Building
  • 2nd Semester: Digital Innovation, Social Media Management, Technical Applications and Data Management, Leadership and Personality Development, Digital Entrepreneurship
  • 3rd Semester: Digital Product Management, Case Study, E-Commerce, Shaping and Experiencing Economics, Behavior-Oriented Decision Making
  • 4th Semester: Project Management, Leadership and Motivation Recognition, Communication and Structure in Organizations, Economics: Current Trends and Applications
  • 5th Semester: Master's Thesis

Study Concept and Structure

The part-time study programme at Fresenius University is a so-called hybrid study programme that combines face-to-face components with online study optimally. This allows you to complete a completely flexible study programme that integrates seamlessly into your everyday life, your professional life, and your family life.

The lectures take place on 2-3 Saturdays per month, from 8:00 to 16:00, and on a maximum of three Fridays per semester.

Practical: You do not have to attend lectures for every module. Many lectures can also be completed online or from home. With your enrolment, you will receive access to our learning platform studynet. In addition, you will study with elaborately designed study scripts, the studymags.

Advisory Service

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