Digital Business Management, Master of Arts

Distance learning program @ IU International University of Applied Sciences 

👉 The Master's program in Digital Business Management at IU provides you with comprehensive knowledge and skills to successfully shape digital transformation in companies. The program covers topics such as digital strategies, e-business models, data analysis, digital marketing, and innovation management. You will learn how to develop digital business models, design digital marketing strategies, and harness the potential of big data and data analysis for business decisions. Additionally, you will be familiarized with the latest technologies and tools to effectively implement digital solutions.

At a Glance

🏫 University IU International University of Applied Sciences, UAS based in Erfurt
Practical relevance, international orientation or maximum flexibility: IU International University (IU) prepares over 100,000 students for the global job market. It brings together under its umbrella more than 100 study programs offered in three independent university areas: the IU Dual Study Program, the IU Distance Learning Program and the flexible IU myStudium. IU offers students a network of renowned practical partners in the business world: more than 15,000 companies have already successfully cooperated with IU, including ZURICH Versicherungen or Motel One. IU, which was founded in 2000, is now represented in over 40 cities in Germany.
🎓 Field of Study Information SciencesIT Management
📜 Degree Master of Arts (M.A.)
⏳ Duration 4 Semesters
🎯 ECTS 120 Credit Points
🌍 Language of Instruction German
📖 Course contents Digital Business Models, Digital Business Management, Research Methodology, Data Science, Business Application Systems, Project: Design Thinking, Agile Leadership, Business Intelligence I, Innovation and Technology Management, Digital Analytics and Strategies, Big Data Technologies, User Interface and Experience, Information Security and Data Protection, Seminar Social Challenges of Digitalization, Elective Module A, Elective Module B, Master's Thesis
📚 Electives Data Architectures, Digital Management in HR, Digital Systems in Industrial Management, Künstliche Intelligenz, Management nachhaltiger Unternehmen, Management of Innovation and Entrepreneurship, Online-Marketing und Sales, Project Management within Operations, AI in Practice, Anforderungsmanagement und Programmieren mit Python, Angewandte Cyber-Sicherheit und Datenschutz, Data Engineer, E-Commerce, Entrepreneurial Ecosystems, Kommunikation und Coaching, Mobile Marketing, Nachhaltige Entwicklung und Ethik von Technologien, Nachhaltige Unternehmensentwicklung, New Work, Process Management with Scrum, Smarte Produkt-Service-Systeme, Start Up Lab
📍 Location online
✅ ZFU Approval The Central State Office for Distance Learning (ZFU) has approved the course Digital Business Management under the number 1157723c.
📅 Enrollment Anytime
💶 Fees
from 329 € monthly
from 10099 € total
🔗 More Info https://www.iu-fernstudium.de
  • Master's program without presence requirement at Germany's largest university
  • Study start possible at any time, no semester schedule
  • Interesting specializations, such as Digital Management in HR, Online Marketing and Sales, or Sustainable Development and Ethics of Technologies
  • Flexible study duration between 4 semesters full-time study and 8 semesters part-time study

These are the requirements for the Master's in Digital Business Management

With your Master's in Digital Business Management, you can work as a Digital Consultant or Digital Project Manager, for example.

For admission to the part-time Master's program in Digital Business Management at IU International University, you must have obtained a first academic degree from a state-recognized or state university, such as a Bachelor's or Master's degree. The final grade of your degree should be at least "Satisfactory".

The focus of your first degree should also be in the field of Digital Business Management. If your first degree does not have a focus on Digital Business Management, you can still be admitted through a Master's entrance examination.

In addition, you can have prior credits recognized to shorten the study time in distance learning and save on tuition fees. For example, credits you have earned in previous Master's programs can be recognized. Extensive work experience in the field of Digital Business Management can also be recognized by the university. It is best to submit your application for recognition along with your application.

These are the study contents in the online course Digital Business Management

This Master's program at IU comprises approximately 35 modules that you will take and complete over a period of 4 semesters of regular study time. Each module is worth 5-10 credit points (ECTS) and concludes with an examination performance such as a term paper or an exam. In total, you will earn 120 credit points from module to module and from semester to semester.

The typical study plan for the full-time study in Digital Business Management looks as follows:

  • Semester 1: Digital Business Models, Digital Business Management, Research Methodology, Data Science, Operational Application Systems, Project: Design Thinking
  • Semester 2: Agile Leadership, Business Intelligence I, Innovation and Technology Management, Digital Analytics and Strategies, Big Data Technologies, User Interface and Experience
  • Semester 3: Information Security and Data Privacy, Seminar Social Challenges of Digitalization, Elective Module A, Elective Module B
  • Semester 4: Master's Thesis

What sets the Bachelor's program in Digital Business Management at IU apart is the many opportunities to specialize in subject areas according to personal interests and professional fields in the elective area.

For the first specialization, you can choose from these exciting modules: Data Architectures 10, Digital Management in HR 10, Digital Systems in Industrial Management 10, Artificial Intelligence 10, Management of Sustainable Businesses 10, Management of Innovation and Entrepreneurship 10, Online Marketing and Sales 10, Project Management within Operations 10.

For the second specialization, you can choose one of these study modules: AI in Practice 10, Requirements Management and Programming with Python 10, Applied Cyber Security and Data Protection 10, Data Engineer 10, E-Commerce 10, Entrepreneurial Ecosystems 10, Communication and Coaching 10, Mobile Marketing 10, Sustainable Development and Ethics in Technologies 10, Sustainable Business Development 10, New Work 10, Process Management with Scrum 10, Smart Product-Service Systems 10, Start Up Lab.

The flexibility of the standard study time in the distance learning program Digital Business Management

At IU International University, in the part-time distance learning program, you can choose from 3 study models:

  • In the full-time program, the standard study time is 4 semesters or 24 months. You can extend the standard study time by up to 2 semesters or 12 months at no additional cost. The full-time program in Digital Business Management is especially suitable for those who are not working or working only a few hours a week.
  • In part-time program I, the standard study time is 6 semesters or 36 months. You can extend the standard study time by up to 2 semesters or 12 months at no additional cost. Part-time program I is suitable, for example, if you work part-time alongside your studies.
  • In part-time program II, the standard study time is 8 semesters or 48 months. You can extend the standard study time by up to 2 semesters or 12 months at no additional cost. Part-time program II is particularly suitable if you are heavily involved in your profession alongside your distance learning.

By the way, you can also take a sabbatical semester during your studies at no additional cost.

How does online study work at IU?

A study that adapts to your life: In the online course at IU, you learn flexibly and digitally when and where you want to learn.

In the Master's distance learning program in Digital Business Management at IU International University, there is no obligation to attend in person - you learn continuously from home, in the library of your choice, or wherever you can learn best.

You can take your modules and classes whenever you want. This way, you can usually create your study plan and semester schedule flexibly on your own.

Central to the IU distance learning program are your interactive learning scripts. You will receive the scripts in both printed form and digitally as PDFs and for tablets. Through the smart IU Learn app, you can access the scripts for your Digital Business Management studies as well as scripts from all other distance learning programs at IU.

Through myCampus, the online campus of IU, you also have access to additional materials, such as videos. You interact with your lecturers and fellow students, for example, in virtual live formats, through interactive classes.

And exams? You can take them as online exams if you wish. You can complete an online exam at any time once you feel sufficiently prepared for the material. Alternatively, you can take the exam at one of the numerous exam centers of IU throughout Germany.

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