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Deutsch Who is the M.A. Communication & Leadership at Quadriga Hochschule Berlin designed for?
The Master's programme Communication & Leadership is aimed at experienced professionals working in marketing, public relations, organisational communication or related disciplines who wish to take on leadership responsibilities in the communication field. It also addresses economists as well as professionals from human resources or management consulting who want to specifically qualify for the digital transformation and the challenges of modern, strategic corporate communication.
Formal admission requirements for the programme
To be admitted to the M.A. Communication & Leadership, you must meet the following criteria:
- Completed first degree (e.g. Bachelor, Diploma, Magister or an equivalent recognised qualification)
- Relevant professional experience in the communication environment (usually at least one to two years; see the individual details in the university’s advisory process)
- Career goal with leadership and design responsibility, to be demonstrated for example by CV and motivation letter
The application process includes submitting all required documents and a selection procedure that may include an assessment interview – digitally or on campus in Berlin. The language of instruction is predominantly German with parts taught in English.
You should have a strong interest in communication, PR and leadership topics as well as openness to digital and international developments in the professional field. Communication skills, strategic thinking ability and the willingness to take responsibility are central personal prerequisites. Experience in conceptual and content-related work, initiative, teamwork and willingness to engage in an intensive network are advantageous. Basic knowledge of digital and social media is expected, as well as good German skills and solid English for individual modules and optional study trips.
Which content is deepened in the Master Communication & Leadership?
In the Master’s programme Communication & Leadership at Quadriga Hochschule Berlin, you develop comprehensive skills in communication management, strategic leadership, and dealing with digital challenges. The curriculum consists of eight modules plus a final thesis and covers the following key areas:
- Strategic Communication: You learn to strategically plan, control, and align communication processes with social and organisational developments.
- Psychology and Presentation: The integration of psychological concepts such as image, reputation, and trust is a focus, as well as the expansion of your presentation and rhetoric skills.
- Communication Management and Public Relations: Content ranges from reflecting on the professional fields of PR/communication to ethical issues, research trends, and Big Data in the communication environment.
- Media Work and Content Marketing: You analyse the role of (digital) media, get to know different media systems, and develop strategies for target group-oriented content.
- Communication Fields and Artificial Intelligence: Besides public affairs and marketing, you engage with social media communication as well as data-based approaches and AI technologies in communication projects.
- Cultural and International Perspectives: Topics such as intercultural communication, diversity, sustainable communication, and corporate social responsibility are covered.
- Management and Leadership: You develop skills in strategy development, organisational structures, change management, and leadership in order to actively shape and lead communication processes.
- Individual Specialisation: Through the “YourMA” module, you can specifically tailor your studies to your professional interests.
The programme is practice-oriented. Case studies from your own professional practice, exchange in small groups, mentoring by experienced practitioners, and networking events deepen what you have learned.
How is the structure of the Master’s programme Communication & Leadership organised?
The Master’s programme is designed to be flexibly combined with professional employment. The duration of study is optionally between 18 and 30 months and comprises a total of 60 ECTS credits. The majority of the courses take place online (approximately 80%), supplemented by around 14 attendance days in Berlin. Detailed organisation:
- Start of studies: Two possible start dates per year (June and November).
- Teaching formats: Combination of online seminars, on-site phases in Berlin, self-study, and interactive formats. Own practical questions can be integrated into the studies.
- Attendance phases: The exclusive atmosphere of small study groups and targeted practical elements are the focus of the on-site events.
- Hybrid option: Attendance phases can partly also be attended in a hybrid format.
- Optional highlight: It is possible to participate in an international study trip (e.g. London, Helsinki, or Bucharest).
- Individual specialisation: With the “YourMA” principle, you can choose focal points according to your interest.
- Languages of instruction: German and English.
In addition, mentoring, network access, and personal support are available to you. The modular structure offers high flexibility to combine study, work, and private life.
What career and professional perspectives does the programme offer?
With the Master of Arts Communication & Leadership you qualify for leading positions in communication management and for strategic functions in companies, agencies, or institutions. Typical fields of activity for graduates are:
- Head of communication departments: in companies, associations, NGOs, or authorities
- Strategic corporate communication: development and management of overarching communication strategies
- Public Relations (PR), media relations and content marketing
- Digital communication and social media management
- Responsible tasks in public affairs and crisis communication
- Leadership positions in change and innovation management
- Consulting activities: in communication and PR agencies, management consulting, or self-employment
Thanks to the practice-oriented training, close contact with renowned practitioners, and the alumni network, the programme offers ideal conditions for the next career step in the communication sector and leadership roles with strategic relevance.
Where do the attendance phases of the programme take place?
The campus-based part of the Master’s programme Communication & Leadership takes place at Quadriga Hochschule Berlin. The address of the attendance location is:
- Werderscher Markt 13, 10117 Berlin
About 20% of the courses take place as compact attendance phases in Berlin. These are complemented by online sessions and hybrid teaching. The modern learning environment enables exchange with lecturers, fellow students, as well as access to networking events, mentoring, and alumni events. Optionally, international study trips can be attended, for example to London, Bucharest, or Helsinki.
What costs and financing options should you expect?
The total cost for the Master’s programme Communication & Leadership is €12,000 without a scholarship (exempt from VAT). In addition, there is a matriculation fee of €500, which must be paid even if the programme is not started. Various financing models are available:
- Payment models: Optionally a one-off payment with discount benefits or interest-free monthly instalments.
- Scholarships: Quadriga Hochschule awards needs-based scholarships of up to €4,000 together with partner companies. The chances can be checked via a scholarship check.
- Early-bird discounts: Discounted conditions are possible with early registration.
- Funding options: Tuition fees may be tax-deductible or supported by the employer.
The financing structure supports your investment in your own career step and can be flexibly adapted to your life situation.
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