e-commerce, Bachelor of Arts

Distance learning program @ IU International University of Applied Sciences 

The Bachelor's degree program E-Commerce in distance learning at IU provides students with the necessary know-how to be successful in the field of online commerce. Students acquire solid knowledge in marketing, business administration, and e-commerce technologies to develop a deep understanding of market and customer needs. With a Bachelor's degree in E-Commerce, graduates are able to independently develop and successfully implement digital business models.

At a Glance

University IU International University of Applied Sciences, UAS based in Erfurt
Field of Study Information SciencesIT Management
Degree Bachelor of Arts (B.A.)
Duration 6 Semesters
ECTS 180 Credit Points
Language of Instruction German
Course contents Business Administration, Introduction to Scientific Work, E-Commerce I, Marketing, Accounting and Financial Reporting, Basic Mathematics I, Digital Business Models, Content Management Systems, E-Commerce II, IT Law, Statistics, Online Marketing, Basics of Web Programming, Social Media Marketing, Cost and Performance Accounting, Investment and Financing, Basics of Logistics and Process Management, Project: Business Model Development Online - Retailer, Web Analytics, Design and Ergonomics of User Interfaces, User Experience, Customer Relationship Management, Agile Project Management, Data Modeling and Database Systems, Webshops and Platforms, Planning and Decision Making, Payment Methods and Systems, Project: Webshop Development, Elective Module A, Elective Module B, Elective Module C, Bachelor's Thesis
Electives Big Data Analytics, Sales and Procurement, Search Engine Marketing
Location online
ZFU Approval The Central State Office for Distance Learning (ZFU) has approved the course e-commerce under the number 1103519.
Enrollment Anytime
Fees
from 259 € monthly
from 15063 € total
More Info https://www.iu-fernstudium.de
  • flexible distance learning without presence requirement at Germany's largest university
  • study start possible at any time, no semester operation
  • no numerus clausus, no access restrictions
  • interesting specializations, such as in Big Data Analytics

These are the requirements for the Bachelor E-Commerce

With your Bachelor's degree in E-Commerce, you can work, for example, as an E-Commerce Manager, Product Manager E-Commerce, or Category Manager.

You can be admitted to the part-time distance learning program in E-Commerce at IU International University if you have either a Abitur (general higher education entrance qualification), a technical college entrance qualification, or a subject-specific higher education entrance qualification.

In addition, you can study E-Commerce without an Abitur. To be admitted to the IU distance learning program without an Abitur, you need to have completed an advanced training course, such as becoming a certified business economist, or have a master craftsman's certificate. You can also be admitted if you have completed a vocational training and have worked full-time for at least 3 years following this training.

These are the study contents in the online study program E-Commerce

This Bachelor's degree at IU consists of around 31 modules that you will take and complete over 6 semesters of standard study time. Each module is worth 5-10 credit points (ECTS) and concludes with an examination performance such as a term paper or an exam. In total, you will accumulate 180 credit points from module to module and from semester to semester.

The typical course schedule for full-time studies in E-Commerce looks like this:

  • Semester 1: Business Administration, Introduction to Academic Work, E-Commerce I, Marketing, Accounting and Financial Reporting, Basic Mathematics I
  • Semester 2: Digital Business Models, Content Management Systems, E-Commerce II, IT Law, Statistics, Online Marketing
  • Semester 3: Basics of Web Programming, Social Media Marketing, Cost and Performance Accounting, Investment and Financing, Basics of Logistics and Process Management, Project: Business Model Development Online - Retailer
  • Semester 4: Web Analytics, Design and Ergonomics of User Interfaces, User Experience, Customer Relationship Management, Agile Project Management, Data Modeling and Database Systems
  • Semester 5: Webshop and Platforms, Planning and Decision Making, Payment Methods and Systems, Project: Webshop Development, Elective Module A
  • Semester 6: Elective Module B, Elective Module C, Bachelor's Thesis

What sets the Bachelor's program in E-Commerce at IU apart is the many opportunities to specialize in specific subject areas according to your own interests and professional fields in elective modules.

For the first specialization, you can choose from these exciting modules: Big Data Analytics, Sales and Procurement, Search Engine Marketing.

For the second specialization, you can select one of these study modules: Business Intelligence in Retail, Category Management, Marketing Campaigns.

For the third specialization, you can enroll in one of these modules: Advanced Leadership, Applied Sales, Big Data Analytics, Business Consulting, Business Intelligence in Retail, Category Management, Foreign Languages, Global Commerce I, International Management, International Marketing and Branding, IT Project and Architecture Management, Marketing Campaigns, Market Research and Consumer Behavior, Market Psychology, Negotiation, Project Management Specialization, Sales and Procurement, Search Engine Marketing, Smart Mobility, Smart Services, Supply Chain Management, General Studies.

How flexible is the standard study time in the distance learning program E-Commerce

At IU International University, in the part-time distance learning program, you can choose from 1 of 3 study models:

  • In full-time study, the standard study time is 6 semesters or 36 months. You can extend the standard study time by up to 2 semesters or 12 months at no additional cost. Full-time study in E-Commerce is particularly suitable for those who are not working or work only a few hours per week.
  • In part-time study I, the standard study time is 8 semesters or 48 months. You can extend the standard study time by up to 2 semesters or 12 months at no additional cost. Part-time study I is suitable, for example, if you work part-time alongside your studies.
  • In part-time study II, the standard study time is 12 semesters or 72 months. You can extend the standard study time by up to 2 semesters or 12 months at no additional cost. Part-time study II is particularly suitable if you are heavily involved in your profession alongside your distance learning.

By the way, you can also take a semester off during your studies at no additional cost.

How does the online study program at IU work?

A study program that adapts to your life: In the online study program at IU, you learn flexibly and digitally when you want to learn and where you want to learn.

In the distance learning program E-Commerce at IU International University, there is no attendance requirement - you learn continuously from home, in the library of your choice, or wherever you can learn best.

You can complete your modules and classes whenever you want. This way, you can flexibly put together your study plan and semester schedule.

Central to the IU distance learning program are your interactive study materials. You receive the materials in printed form as well as in digital PDF format and for tablets. Through the smart app IU Learn, you get access to the study materials for your E-Commerce program as well as materials from all other distance learning programs at IU.

Through myCampus, the online campus of IU, you also have access to additional materials, such as videos. You can interact with your lecturers and classmates, for example, in virtual live formats, such as interactive classes.

And exams? You can choose to take online exams. An online exam can be taken 24/7 once you feel adequately prepared for the material. Alternatively, you can take the exam at one of the numerous exam centers of IU throughout Germany.

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