Management of Creative Industries

Theory of Science and Methods in Research, Cross Functional Analysis of CCI, Innovation Development: Design Thinking and Idea Development, Intellectual Property Management & Branding – Developing and implementing an IP Strategy, The Power of Sharing: Community Driven Marketing, Methods of Creative Industry Management – From Big Data to Project Management, Strategic Financial Planning and Controlling, Digital Entrepreneurship: Business Models – From Subscription to Freemium and Crowd, Strategies of Financing: Project Financing, Crowd Funding, Fundraising and Public Support – Build your financing mix form different private and public sources, Skills of Creative Industry Management – Hands-on Skills: the Toolbox, “Walk the Talk” Implementation techniques – Longterm survival in hybrid & international environments, Advanced Information and Communication Technologies – ICT today and beyond tomorow, Production, Making and Prototyping-3D Printingm – Build your own 3D Object Prototype