Tourism Management, Bachelor of Arts

Fulltime programm (blended learning) @ IU International University of Applied Sciences 

👉 You want to help shape the future of the tourism industry and at the same time ensure that customers have an unforgettable time? The myStudium Tourism Management combines business fundamentals, management knowledge, and methodological skills with the central topics of tourism, hotel, and event management. At IU International University, you will learn in a particularly future-oriented manner. Therefore, further emphasis is placed on sustainability and digitization in teaching.

At a Glance

🏫 University IU International University of Applied Sciences, UAS based in Erfurt
Practical relevance, international orientation or maximum flexibility: IU International University (IU) prepares over 100,000 students for the global job market. It brings together under its umbrella more than 100 study programs offered in three independent university areas: the IU Dual Study Program, the IU Distance Learning Program and the flexible IU myStudium. IU offers students a network of renowned practical partners in the business world: more than 15,000 companies have already successfully cooperated with IU, including ZURICH Versicherungen or Motel One. IU, which was founded in 2000, is now represented in over 40 cities in Germany.
🎓 Field of Study EconomicsTourism and Event
📜 Degree Bachelor of Arts (B.A.)
⏳ Duration 6 Semesters
🎯 ECTS 180 Credit Points
🌍 Language of Instruction German
📖 Course contents Business Mathematics, Tourism Management I, Tourism Management II, Business Administration, Intercultural and Ethical Skills, Law, Introduction to Academic Work, Collaborative Work, Destination Management, Digital Skills, Marketing, Cost and Performance Accounting, Tourism Marketing, Accounting and Financial Reporting, Planning and Development of Travel, Commercial Law, Economics and Markets, Foreign Language, Statistics, Sustainable Tourism Management, Hospitality and Event Management, Investment and Financing, Tourism Law, Tour Operator and Travel Distribution Management, Sales in Hotel and Tourism, Crisis Management in Tourism, Hospitality and Event Management, Business Game: Tourism, Hospitality and Event Management, Current Topics in Tourism, Hospitality and Event Management, Personnel and Business Management, Elective Module A, Elective Module B, Elective Module C, Bachelor Thesis
📍 Location Aachen, Augsburg, Berlin, Bielefeld, Bochum, Bonn, Brunswick, Bremen, Dortmund, Dresden, Duisburg, Dusseldorf, Erfurt, Essen, Frankfurt a.M., Freiburg, Hamburg, Hanover, Karlsruhe, Cologne, Leipzig, Luebeck, Mainz, Mannheim, Munich, Muenster, Nuremberg, Regensburg, Rostock, Stuttgart, Ulm, Wuerzburg or Virtual Campus
📅 Enrollment At specific dates
💶 Fees
from 439 € monthly
from 15804 € total
🔗 More Info https://www.iu.de/mystudium
  • flexible full-time study without presence requirement at Germany's largest university
  • start of studies always in January, April, July, and October, depending on the study location
  • study possible at over 5 locations throughout Germany, or alternatively at the Virtual Campus
  • interesting specializations, such as in cruise tourism, international marketing, and branding

These are the requirements for the Bachelor's in Tourism Management

With your Bachelor's in Tourism Management, you can work, for example, in tour operator and travel sales management.

In order to be admitted to the private Bachelor's program in Tourism Management at IU International University, you need to have either a high school diploma (general university entrance qualification), a technical college entrance qualification, or a subject-specific higher education entrance qualification.

In addition, you can also study Tourism Management without a high school diploma. To be admitted to the IU program without a high school diploma, you must have completed an advanced training course, such as becoming a state-certified business administrator, or have a master craftsman's certificate. You can also be admitted if you have completed a vocational training and have worked full-time for at least 3 years after completing this training.

These are the study contents in the Tourism Management program

This Bachelor's program at IU comprises approximately 32 modules that you will take and complete over the course of 6 semesters of regular study time. Each module is worth 5-10 credit points (ECTS) and concludes with an examination performance such as a term paper or an exam. In total, you will earn 180 credit points from module to module and from semester to semester.

The typical course plan for full-time studies in Tourism Management looks as follows:

  • Semester 1: Business Mathematics, Tourism Management I, Tourism Management II, Business Administration, Intercultural and Ethical Competences, Law
  • Semester 2: Introduction to Academic Work, Collaborative Work, Destination Management, Digital Skills, Marketing, Cost and Performance Accounting
  • Semester 3: Tourism Marketing, Accounting and Balancing, Travel Planning and Development, Commercial Law, Economics and Market, Foreign Language
  • Semester 4: Statistics, Sustainable Management in Tourism, Hospitality and Event, Investment and Financing, Tourism Law, Tour Operator and Travel Sales Management, Sales in Hotel and Tourism
  • Semester 5: Crisis Management in Tourism, Hospitality and Event, Business Game: Tourism, Hospitality and Event, Current Topics in Tourism, Hospitality and Event, Personnel and Corporate Management, Elective Module A
  • Semester 6: Elective Module B, Elective Module C, Bachelor Thesis

One highlight of the Bachelor's program in Tourism Management at IU is the numerous opportunities in the elective area to specialize in topics according to personal interests and professional fields.

As a first specialization, you can choose from these exciting modules: Cruise Tourism, Health Tourism, Entrepreneurial Hotel Management, or Event Management.

For the second specialization, you can select one of these study modules: Search Engine Marketing, Applied Sales, CRM / Digital and Mobile Campaigns, Business Controlling, E-Commerce, Corporate Finance, Communication and PR, International Marketing and Branding, Transformation Management, Market and Advertising Psychology, Digital Business Models, Market Psychology, Content Strategy, Business Start-Up and Innovation Management, Social Media Marketing, Project Management, Customer Management and Acquisition, or Content Creation.

Finally, for the third specialization, you can choose one of these study modules: Gastronomy and Catering, Meeting Events, Leisure Events, Air Traffic Management, Transport Management, Social Media Marketing II, Foreign Language, or General Studies.

How the myStudium Tourism Management at IU works

The myStudium at IU International University is a flexible study program that combines campus life with self-study phases at home.

Classes take place on-site 2-3 days per week. Alternatively, participants can follow the events via IU's Virtual Campus.

Through the online portal and the Learn App of IU, students have access to study materials, presentations, and videos for the modules in Tourism Management at any time.

Each semester consists of 2 parts, with students taking 3 modules per semester. Modules in Tourism Management, for example, conclude with an exam or a term paper.

Private Study Locations for Tourism Management

With over 35 study locations throughout Germany, IU International University is represented across Germany for programs in all disciplines.

The University currently offers studies in Tourism Management in more than 5 cities, including Aachen, Dusseldorf, Frankfurt a.M., and Berlin.

On campus, students attend their classes. In the lounge area, they can interact with fellow students. Depending on the city, students can also use the dining halls, cafeterias, and libraries of other universities – for example, in Berlin.

Studying Tourism Management at IU's Virtual Campus

If there is no IU campus near you or if you prefer flexible and digital learning, you can also enroll at IU's Virtual Campus.

At the Virtual Campus, you can attend your Tourism Management classes, for example, through regular video conferences with your fellow students and instructors.

Through IU's learning platform myCampus, you can access study materials and the virtual library. Using IU's Learn App, you can also work through your scripts digitally on a tablet.

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